
Celsius Holdings, Inc.
Celsius Holdings, Inc. (CELH) Insider Trading
Form 4 buy vs sell counts, ratio, and sentiment — switch this quarter or last 12 months; chart and transactions below.
SEC EDGAR · FMP · CELH · as of Jun 8, 2026
Activity summary
Buy transactions
5
P-Purchase only
Sell transactions
19
12 Months
Buy/Sell ratio
0.26
Buy/Sell (by trades)
Overall sentiment
Celsius Holdings, Inc. insiders have been primarily selling shares over the past 12 Months. Selling activity is often driven by pre-scheduled Rule 10b5-1 plans rather than negative sentiment toward the company.
▸ Source: SEC EDGAR · Form 3 & 4 · via Financial Modeling Prep · Buy = P-Purchase only · Sell = S-Sale only
As of Jun 8, 2026
CELH insider buying and selling by quarter
CELH insider selling · CELH insider buying stocks · quarterly insider activity
Mobile shows last 4Q · Desktop shows full 8Q
▸ Source: SEC EDGAR · Form 3 & 4 · via Financial Modeling Prep · last 8 quarters
As of Jun 8, 2026
Active insiders
Most active in past 12 months · CELH ceo insider trading
Showing all insiders · Click a card to filter the transactions table below
▸ Aggregated from reportingName · top 5 by trade count (12M) · no extra API
Recent insider transactions
CELH executive sell shares · CELH board member insider trading · CELH insider trading SEC filing
Scroll horizontally to see all columns
| Date | Insider | Type | Shares | Value | Filing |
|---|---|---|---|---|---|
| Jan 16, 2026 | Milmoe William H. 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 20, 2026 | Milmoe William H. 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 21, 2026 | Milmoe William H. 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 16, 2026 | DeSantis Deborah 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 20, 2026 | DeSantis Deborah 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 21, 2026 | DeSantis Deborah 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 16, 2026 | DeSantis Dean 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 20, 2026 | DeSantis Dean 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 21, 2026 | DeSantis Dean 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 13, 2026 | Milmoe William H. 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 14, 2026 | Milmoe William H. 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 15, 2026 | Milmoe William H. 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 13, 2026 | DeSantis Deborah 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 14, 2026 | DeSantis Deborah 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 15, 2026 | DeSantis Deborah 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 13, 2026 | DeSantis Dean 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 14, 2026 | DeSantis Dean 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 15, 2026 | DeSantis Dean 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 8, 2026 | Milmoe William H. 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 9, 2026 | Milmoe William H. 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 12, 2026 | Milmoe William H. 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 8, 2026 | DeSantis Deborah 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 9, 2026 | DeSantis Deborah 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 12, 2026 | DeSantis Deborah 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
| Jan 8, 2026 | DeSantis Dean 10 percent owner | Other | 120,000 | $4.65M⚡ | Form 4 |
Milmoe William H.
10 percent owner
Date
Jan 16
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
Milmoe William H.
10 percent owner
Date
Jan 20
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
Milmoe William H.
10 percent owner
Date
Jan 21
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Deborah
10 percent owner
Date
Jan 16
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Deborah
10 percent owner
Date
Jan 20
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Deborah
10 percent owner
Date
Jan 21
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Dean
10 percent owner
Date
Jan 16
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Dean
10 percent owner
Date
Jan 20
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Dean
10 percent owner
Date
Jan 21
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
Milmoe William H.
10 percent owner
Date
Jan 13
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
Milmoe William H.
10 percent owner
Date
Jan 14
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
Milmoe William H.
10 percent owner
Date
Jan 15
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Deborah
10 percent owner
Date
Jan 13
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Deborah
10 percent owner
Date
Jan 14
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Deborah
10 percent owner
Date
Jan 15
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Dean
10 percent owner
Date
Jan 13
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Dean
10 percent owner
Date
Jan 14
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Dean
10 percent owner
Date
Jan 15
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
Milmoe William H.
10 percent owner
Date
Jan 8
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
Milmoe William H.
10 percent owner
Date
Jan 9
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
Milmoe William H.
10 percent owner
Date
Jan 12
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Deborah
10 percent owner
Date
Jan 8
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Deborah
10 percent owner
Date
Jan 9
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Deborah
10 percent owner
Date
Jan 12
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
DeSantis Dean
10 percent owner
Date
Jan 8
Shares
120,000
Price
$38.79
Value
$4.65M ⚡
⚡ = value ≥ $1M · Award/Option price shows — · formType=4 · securityName=Common Stock · url → sec.gov/Archives/edgar
▸ Source: SEC EDGAR · Form 4 filings · ⚡ = value ≥ $1M · Award/Option price shows —
About CELH insider trading
CELH insider trades
Celsius Holdings, Inc. (CELH) insider trading data is sourced from SEC Form 4 filings submitted by corporate insiders, including Milmoe William H. (10 percent owner), DeSantis Deborah (10 percent owner), DeSantis Dean (10 percent owner). Over the past 12 months, 3 insiders have filed transactions with the SEC. CELH insiders have been primarily selling, which may reflect pre-scheduled Rule 10b5-1 plan executions.
For Celsius Holdings, Inc.'s institutional ownership breakdown and insider ownership percentage, see the Ownership tab → Ownership tab →
Frequently asked questions
CELH insider trading · 5 questionsThe insiders of Celsius Holdings, Inc. (CELH) include executives and directors such as Milmoe William H. (10 percent owner), DeSantis Deborah (10 percent owner), DeSantis Dean (10 percent owner), among others. Over the past 12 months, 3 insiders have filed Form 4 transactions with the SEC. Insider transactions are required to be reported within 2 business days of the trade date.
▸ Source: FMP /stable/insider-trading/search · SEC EDGAR Form 3 & 4 · acquisitionOrDisposition A=Buy, D=Sell · RSU vesting (M-Exempt) excluded from sentiment bar · As of Jun 8, 2026