Companies: 10,795·Total market cap: $144.5T
Digital Media Solutions, Inc.

Digital Media Solutions, Inc.

DMSNYSECommunication Services
$2.74
+$0.61(+28.64%)
Market Cap$7493653
P/E Ratio—
52W High$31.35
52W Low$1.97
Overview

Digital Media Solutions, Inc. (DMS) Free Cash Flow & Analysis

Annual & trailing free cash flow, FCF margin, YoY change, valuation ratios, and peer context.

DMS · free cash flow · updated Jun 8, 2026

Core FCF metrics

Free cash flow was −$14.5M for FY2023 (fiscal year ending 2023-12-31), down 105.5% year-over-year The FCF margin was -4.3%.

FY2023 Free Cash Flow−$14.5M▼ -105.5% YoY
Trailing 12M (TTM)−$21.3Mtrailing 4 quarters sum
FCF Margin-4.3%−$14.5M ÷ revenue
3-Year CAGRN/AN/A — contains negative FCF
5-Year CAGRN/AN/A — contains negative FCF
FormulaFCF = Operating Cash Flow − Capital ExpendituresTTM = trailing 4 quarters sumCAGR → N/A if either endpoint ≤ 0
Source: FMP /cash-flow-statement · SEC 10-K / 10-Q · USDUpdated: Jun 8, 2026

Annual free cash flow history

Positive FCFNegative FCF
Free Cash Flow
YoY Growth %
dms free cash flow history · dms free cash flow chart · dms free cash flow growth rate · dms free cash flow last 10 years

Annual free cash flow data

Fiscal YearFree Cash FlowYoY ChangeFCF Margin
FY2023Latest−$14.5M▼ 105.5%-4.3%
FY2022−$7.1M▼ 173.0%-1.8%
FY2021$9.7M▲ +30.5%2.3%
FY2020$7.4M▲ +1448.0%2.2%
FY2019−$549,921▼ 4.8%—
FCF = Operating Cash Flow − Capital Expenditures · CapEx shown as (negative) · Source: SEC filings via FMP
dms free cash flow 2023 · dms free cash flow 2022 · dms free cash flow 2021 · dms operating cash flow

FCF valuation metrics

Digital Media Solutions, Inc. (DMS) reported negative free cash flow of −$0.01B. FCF-based valuation ratios are not meaningful when FCF is negative.

FCF Yield (TTM)
N/A
Free Cash Flow ÷ Market Cap
per FMP freeCashFlowYieldTTM definition
FCF per Share (TTM)
N/A
TTM FCF ÷ Shares Outstanding
Price / FCF
N/A
Share Price ÷ FCF per Share
EV / FCF (TTM)
N/A
Enterprise Value basis
!

FCF-based valuation ratios are only meaningful when free cash flow is positive. Negative FCF indicates capital expenditures exceeded operating cash flow.

Source: FMP /key-metrics-ttm · /cash-flow-statement Q · /income-statementFY2023 · 2023-12-31
dms price to free cash flow · dms free cash flow yield · dms free cash flow per share · dms price to cash flow ratio

Cash flow statement summary

For FY2023, Digital Media Solutions, Inc. generated −$7.9M in operating cash flow and spent 7M in capital expenditures, yielding −$14.5M in free cash flow.

Operating Activities
−$7.9M
Cash from core business operations
2023-12-31
Investing Activities
−$40.2M
CapEx, acquisitions & investments
2023-12-31
Financing Activities
+$18.2M
Buybacks, dividends & debt
2023-12-31
FCF FormulaOperating CF (−$7.9M) − |CapEx| (7M) = FCF (−$14.5M)

For the complete Operating / Investing / Financing line-item breakdown:

View Full Cash Flow Statement →
dms cash flow statement · dms cash flow statement 2023 · dms operating cash flow · dms cash flow from operations

Free cash flow vs peers (Communication Services)

#CompanyFree Cash FlowYoY
#1
Digital Media Solutions, Inc.
Digital Media Solutions, Inc.YOU
DMS
−$14.5M-105.5%
#2
Alphabet Inc.
Alphabet Inc.
GOOGL
$73.27B+0.7%#3
Alphabet Inc.
Alphabet Inc.
GOOG
$73.27B+0.7%#4
Meta Platforms, Inc.
Meta Platforms, Inc.
META
$46.11B-14.7%#5
Verizon Communications, 5.9% 15 Feb 2054
Verizon Communications, 5.9% 15 Feb 2054
VZA
$19.68B+4.0%#6
Netflix, Inc.
Netflix, Inc.
NFLX
$9.46B+36.7%
Communication Services · Sorted by FCF · FMP /cash-flow-statementFull FCF Rankings →

About Free Cash Flow & Methodology

Digital Media Solutions, Inc. (DMS) reported free cash flow of −$14.5M for FY2023 (fiscal year ending 2023-12-31), down 105.5% year-over-year. The FCF margin was -4.3%.

Based on available data, Digital Media Solutions, Inc. has maintained positive free cash flow for at least 2 fiscal year(s). FCF peaked at $9.7M in FY2021.

Data sourced from FMP /cash-flow-statement · SEC 10-K / 10-Q · USD.

Q&A and summaries align with SEC 10-K/10-Q cash flow disclosures and FMP /cash-flow-statement where noted.
RevenueFinancial statementsNet incomeEarningsForecastPrice historyMarket capCash on handP/E ratio

Frequently asked questions

DMS free cash flow · 8 questions

Digital Media Solutions, Inc. free cash flow was −$14.5M for FY2023, down 105.5% year-over-year. On a trailing twelve-month (TTM) basis, free cash flow stands at −$21.3M.

DMS free cash flowDMS FCFDMS FCF 2023DMS free cash flow TTM

▸ Source: FMP /cash-flow-statement · US GAAP · Digital Media Solutions, Inc. · Digital Media Solutions, Inc. SEC 10-K & 10-Q filings · US GAAP · Last updated: Jun 8, 2026