
Southwest Airlines Co.
Southwest Airlines Co. (LUV) Insider Trading
Form 4 buy vs sell counts, ratio, and sentiment — switch this quarter or last 12 months; chart and transactions below.
SEC EDGAR · FMP · LUV · as of Jun 8, 2026
Activity summary
Buy transactions
25
P-Purchase only
Sell transactions
1
12 Months
Buy/Sell ratio
25.00
Buy/Sell (by trades)
Overall sentiment
Southwest Airlines Co. insiders have been net buyers of shares over the past 12 Months, which may signal confidence in the company's outlook.
▸ Source: SEC EDGAR · Form 3 & 4 · via Financial Modeling Prep · Buy = P-Purchase only · Sell = S-Sale only
As of Jun 8, 2026
LUV insider buying and selling by quarter
LUV insider selling · LUV insider buying stocks · quarterly insider activity
Mobile shows last 4Q · Desktop shows full 8Q
▸ Source: SEC EDGAR · Form 3 & 4 · via Financial Modeling Prep · last 8 quarters
As of Jun 8, 2026
Active insiders
Most active in past 12 months · LUV ceo insider trading
Showing all insiders · Click a card to filter the transactions table below
▸ Aggregated from reportingName · top 5 by trade count (12M) · no extra API
Recent insider transactions
LUV executive sell shares · LUV board member insider trading · LUV insider trading SEC filing
Scroll horizontally to see all columns
| Date | Insider | Type | Shares | Value | Filing |
|---|---|---|---|---|---|
| May 7, 2026 | BROOKS DOUGLAS H Director | Award | 4,108 | — | Form 4 |
| Dec 2, 2025 | BROOKS DOUGLAS H Director | Gift | 1,836 | — | Form 4 |
| May 7, 2026 | Breber Pierre R Director | Award | 4,108 | — | Form 4 |
| May 7, 2026 | Feinberg Sarah Director | Award | 4,108 | — | Form 4 |
| May 7, 2026 | FORNARO ROBERT L Director | Award | 4,108 | — | Form 4 |
| May 7, 2026 | Grissen David Director | Award | 4,108 | — | Form 4 |
| May 7, 2026 | Hess David P Director | Award | 4,108 | — | Form 4 |
| May 7, 2026 | Reynolds Christopher P. Director | Award | 4,108 | — | Form 4 |
| May 7, 2026 | Watson Patricia A Director | Award | 4,108 | — | Form 4 |
| May 7, 2026 | Atherton Lisa M Director | Award | 4,108 | — | Form 4 |
| Apr 7, 2026 | Atherton Lisa M Director | Sale | 118 | $4K | Form 4 |
| Mar 21, 2026 | Roach Anthony EVP Customer & Brand | Other | 2,179 | $86K | Form 4 |
| Mar 21, 2026 | Doxey Tom EVP, Chief Financial Officer | Other | 11,447 | $451K | Form 4 |
| Mar 16, 2026 | Jordan Robert E CEO & President · Director | Award | 92,867 | — | Form 4 |
| Mar 16, 2026 | Martinez Jimmy Ryan PAO | Award | 7,294 | — | Form 4 |
| Mar 16, 2026 | Watterson Andrew M COO | Award | 35,092 | — | Form 4 |
| Mar 16, 2026 | Woods Lauren Tauscher EVP & CIO | Award | 18,950 | — | Form 4 |
| Mar 16, 2026 | Jones Justin EVP Operations | Award | 23,863 | — | Form 4 |
| Mar 16, 2026 | Doxey Tom EVP, Chief Financial Officer | Award | 28,199 | — | Form 4 |
| Mar 16, 2026 | Roach Anthony EVP Customer & Brand | Award | 22,058 | — | Form 4 |
| Feb 21, 2026 | Jones Justin EVP Operations | Other | 8,507 | $443K | Form 4 |
| Feb 21, 2026 | Jordan Robert E CEO & President · Director | Other | 38,742 | $2.02M⚡ | Form 4 |
| Feb 21, 2026 | Martinez Jimmy Ryan PAO | Other | 2,755 | $144K | Form 4 |
| Feb 21, 2026 | Roach Anthony EVP Customer & Brand | Other | 3,658 | $191K | Form 4 |
| Feb 21, 2026 | Watterson Andrew M COO | Other | 17,942 | $935K | Form 4 |
Roach Anthony
EVP Customer & Brand
Date
Mar 21
Shares
2,179
Price
$39.41
Value
$86K
Doxey Tom
EVP, Chief Financial Officer
Date
Mar 21
Shares
11,447
Price
$39.41
Value
$451K
Jordan Robert E
CEO & President · Director
Date
Mar 16
Shares
92,867
Price
—
Value
—
Jordan Robert E
CEO & President · Director
Date
Feb 21
Shares
38,742
Price
$52.09
Value
$2.02M ⚡
Roach Anthony
EVP Customer & Brand
Date
Feb 21
Shares
3,658
Price
$52.09
Value
$191K
⚡ = value ≥ $1M · Award/Option price shows — · formType=4 · securityName=Common Stock · url → sec.gov/Archives/edgar
▸ Source: SEC EDGAR · Form 4 filings · ⚡ = value ≥ $1M · Award/Option price shows —
About LUV insider trading
LUV insider trades
Southwest Airlines Co. (LUV) insider trading data is sourced from SEC Form 4 filings submitted by corporate insiders, including Feinberg Sarah (Director), Roach Anthony (EVP Customer & Brand), Martinez Jimmy Ryan (PAO). Over the past 12 months, 5 insiders have filed transactions with the SEC. LUV insiders have been primarily buying, which may reflect pre-scheduled Rule 10b5-1 plan executions.
For Southwest Airlines Co.'s institutional ownership breakdown and insider ownership percentage, see the Ownership tab → Ownership tab →
Frequently asked questions
LUV insider trading · 5 questionsThe insiders of Southwest Airlines Co. (LUV) include executives and directors such as Feinberg Sarah (Director), Roach Anthony (EVP Customer & Brand), Martinez Jimmy Ryan (PAO), among others. Over the past 12 months, 5 insiders have filed Form 4 transactions with the SEC. Insider transactions are required to be reported within 2 business days of the trade date.
▸ Source: FMP /stable/insider-trading/search · SEC EDGAR Form 3 & 4 · acquisitionOrDisposition A=Buy, D=Sell · RSU vesting (M-Exempt) excluded from sentiment bar · As of Jun 8, 2026