Southwest Airlines Co.
Southwest Airlines Co. (LUV) Stock Ownership
Institutional vs insider vs public ownership from 13F and float data — top holders, activity, and insider trades below.
SEC 13F · FMP · LUV · as of Mar 31, 2025
Ownership Breakdown
870
Institutional Holders
▼ 22 vs Q4
$17.79B
Total Inst. Value
▼ $678.37M vs Q4
488.77M
Shares Outstanding
freeFloat 98.95%
529.72M
13F Shares Held
▼ 19.90M vs Q4
Institutional ownership = 13F shares ÷ total outstanding. Insider % = 100 − free float. Public % = free float − institution %. Data: FMP /symbol-positions-summary + /shares-float + SEC EDGAR.
Top Institutional Holders
LUV largest shareholders · institutional ownership
Q1 2025 · SEC 13F
Showing top 10 holders
| Holder | Shares | % Owned | Weight | Value | Reported | Change |
|---|---|---|---|---|---|---|
VANGUARD GROUP INC air transportation, scheduled | 68.15M | 11.67% | 11.67% | $2.29T | May 9, 2025 | ▼ 508.6K |
ELLIOTT INVESTMENT MANAGEMENT L.P. air transportation, scheduled | 53.98M | 9.24% | 9.24% | $1.81T | May 15, 2025 | ▼ 5.69M |
PRIMECAP MANAGEMENT CO/CA/ air transportation, scheduled | 49.69M | 8.51% | 8.51% | $1.67T | May 9, 2025 | ▲ 788.3K |
STATE STREET CORP air transportation, scheduled | 36.80M | 6.30% | 6.30% | $1.24T | May 15, 2025 | ▼ 1.33M |
BLACKROCK, INC. air transportation, scheduled | 35.13M | 6.01% | 6.01% | $1.18T | May 2, 2025 | ▲ 258.0K |
FRANKLIN RESOURCES INC air transportation, scheduled | 34.38M | 5.89% | 5.89% | $1.15T | May 13, 2025 | ▲ 1.41M |
PRICE T ROWE ASSOCIATES INC /MD/ air transportation, scheduled | 22.85M | 3.91% | 3.91% | $767.42B | May 14, 2025 | ▼ 2.81M |
UBS GROUP AG air transportation, scheduled | 21.66M | 3.71% | 3.71% | $727.24B | May 13, 2025 | ▲ 15.18M |
GEODE CAPITAL MANAGEMENT, LLC air transportation, scheduled | 14.51M | 2.48% | 2.48% | $486.29B | May 13, 2025 | ▲ 356.0K |
ARTISAN PARTNERS LIMITED PARTNERSHIP air transportation, scheduled | 10.67M | 1.83% | 1.83% | $358.15B | May 14, 2025 | ▼ 236.3K |
Data from SEC Form 13F filings. Ownership bar normalised to largest holder. Change flags: isNew / isSoldOut / changeInSharesNumber (FMP extract-analytics/holder).
Institutional Activity
Q1 2025 vs prior quarter
Q1 2025
31
Increased
+48.46M shares5
New Positions
first time holders14
Decreased
−66.89M shares0
Sold Out
fully exitedNet shares change (top 50)
18.44M
+48.46M / −66.89M
Net new holders
+22
5 new / 0 exited
Based on top 50 institutional holders by position size. Fields: isNew, isSoldOut, changeInSharesNumber (FMP extract-analytics/holder, limit=50).
Insider Buying vs Selling
LUV insider trading · insider activity
Source: SEC Form 4
Insiders have been primarily selling shares recently. Selling may be driven by pre-scheduled Rule 10b5-1 plans rather than negative sentiment.
7
Buy transactions
6
Sell transactions
1.17
Buy/Sell ratio
$0M
Total disposed
Recent Insider Transactions
Showing 10 most recent · Common Stock only
| Name · Role | Date | Type | Shares | Price | Value | After Trans. | Filing |
|---|---|---|---|---|---|---|---|
BROOKS DOUGLAS H director | May 7, 2026 | Award | 4,108 | — | — | 84.2K | Form 4 ↗ |
BROOKS DOUGLAS H director | Dec 2, 2025 | Gift | 1,836 | — | — | 0 | Form 4 ↗ |
Breber Pierre R director | May 7, 2026 | Award | 4,108 | — | — | 13.5K | Form 4 ↗ |
Feinberg Sarah director | May 7, 2026 | Award | 4,108 | — | — | 18.3K | Form 4 ↗ |
FORNARO ROBERT L director | May 7, 2026 | Award | 4,108 | — | — | 13.5K | Form 4 ↗ |
Grissen David director | May 7, 2026 | Award | 4,108 | — | — | 13.5K | Form 4 ↗ |
Hess David P director | May 7, 2026 | Award | 4,108 | — | — | 32.7K | Form 4 ↗ |
Reynolds Christopher P. director | May 7, 2026 | Award | 4,108 | — | — | 28.4K | Form 4 ↗ |
Watson Patricia A director | May 7, 2026 | Award | 4,108 | — | — | 20.8K | Form 4 ↗ |
Atherton Lisa M director | May 7, 2026 | Award | 4,108 | — | — | 15.6K | Form 4 ↗ |
Source: /insider-trading/search (FMP stable). Buy/Sell direction: acquisitionOrDisposition A=Buy, D=Sell. RSU vesting (M-Exempt) excluded from sentiment bar. All data from SEC EDGAR public filings.
About institutional & insider ownership
Southwest Airlines Co. (LUV) is primarily owned by institutional investors, who hold approximately 100.0% of total shares outstanding. Company insiders own approximately 1.05%, while retail and public investors account for the remaining 0.00%.
The largest institutional shareholder of Southwest Airlines Co. is VANGUARD GROUP INC, holding approximately 68.15 million shares — equal to 11.67% of outstanding shares — as of March 31, 2025.
A total of 870 institutional investors currently hold LUV stock, with a combined institutional value of approximately $17.79 billion as of the most recent 13F filing period.
Frequently asked questions
LUV ownershipSouthwest Airlines Co. (LUV) is primarily owned by institutional investors, who hold approximately 100.0% of shares. The largest shareholder is VANGUARD GROUP INC with a 11.67% stake. Company insiders hold 1.05%. Data sourced from SEC Form 13F as of March 31, 2025.