MediaAlpha, Inc.
MediaAlpha, Inc. (MAX) Stock Forecast & Analyst Price Target
Wall Street consensus, 12-month price targets, model projections, and EPS/revenue estimates — from analyst data and price history.
max · stock forecast · 9 analysts (3M) · FMP · updated Jun 8, 2026
Analyst Rating & Consensus
Based on 9 Wall Street analysts in the past 3 months
Buy
9 analysts
consensus
Rating Breakdown
12-Month Price Target
High
$11.50
Consensus
$11.25
+25.9% upside
Low
$11.00
Median: $11.25 · Last Close: $8.94
12-Month Price Target Forecast
Historical closing prices + analyst 12-month price target forecast cone
Consensus Target
$11.25
25.9% upside
High Target
$11.5
28.7%
Low Target
$11
23.1%
Current Price
$8.94
as of today
Based on analyst price targets, the MAX stock price prediction for the next 12 months ranges from $11 to $11.5. The consensus MAX price forecast of $11.25 implies 25.9% upside from the current price of $8.94.
Short-Term Price Prediction
Algorithmically generated · Updated daily
| Date | Predicted Price | Change |
|---|---|---|
| 2026-06-09 | $9.04 | ↑ 1.18% |
1-day model range: $8.97–$9.11. Peak: $9.11 (+1.18%).
Long-Term Stock Price Prediction
Annual stock price forecast · 2027 / 2028 / 2029 / 2030 / 2031
| Year | Avg Price | Change |
|---|---|---|
| 2027 | $9 | +6.2% |
| 2028 | $10 | +9.9% |
| 2029 | $10 | +12.0% |
| 2030 | $10 | +13.1% |
| 2031 | — | +13.8% |
Stock Forecast Based on Technical Analysis
14 TA signals (SMA×6 + EMA×6 + RSI + MACD) · EEAT method transparency
Market Sentiment
NEUTRAL
Based on 14 technical indicators
Refreshes daily from EOD close
Moving Averages · MAX · Jun 8, 2026
Latest Analyst Ratings & Upgrades
| Date | Brokerage | Action | Rating |
|---|---|---|---|
| 2026-04-30 | JP Morgan | Maintains | Overweight→Overweight |
| 2026-04-07 | Keefe, Bruyette & Woods | Maintains | Outperform→Outperform |
| 2026-02-24 | JP Morgan | Maintains | Overweight→Overweight |
| 2026-02-24 | RBC Capital | Maintains | Outperform→Outperform |
| 2026-02-24 | Goldman Sachs | Maintains | Neutral→Neutral |
| 2026-02-24 | Keefe, Bruyette & Woods | Maintains | Outperform→Outperform |
| 2025-10-30 | Keefe, Bruyette & Woods | Maintains | Outperform→Outperform |
| 2025-10-30 | JP Morgan | Maintains | Overweight→Overweight |
| 2025-10-30 | Canaccord Genuity | Maintains | Buy→Buy |
| 2025-10-15 | Goldman Sachs | Downgrade ↓ | Buy→Neutral |
Wall Street analysts have recently issued updated ratings on MediaAlpha, Inc. (MAX) stock. Of the recent 55 rating actions, 4 were upgrades and 5 were downgrades. 9 analysts currently cover MAX.
Analyst Recommendation Trends
MAX analyst recommendation trends show decreasing buy-side sentiment over the past 6 months. Buy rating actions changed from 4 to 2 per month.
Financial Forecast: EPS & Revenue Estimates
Revenue This Year
$1.3B
↓ 13.1% YoY
Revenue Next Year
$1.4B
↑ 8.4% YoY
EPS This Year
$1.03
EPS Next Year
$1.27
↑ 23.2% YoY
EPS ForecastReported vs Estimated
Analysts forecast MAX EPS of $1.03 for the current fiscal year, based on estimates from 4 analysts. The MAX revenue forecast is $1.3B for the current year. These are analyst consensus estimates via FMP / S&P Global.
About Forecast & Price Prediction
The MAX stock forecast is supported by two independent data sources: analyst consensus ratings from 9 Wall Street analysts (S&P Global / FMP), and technical analysis calculated from historical EOD price data. The consensus MAX price target is $11.25 (+25.9% upside), with an analyst consensus of Buy.
The MAX short-term stock prediction for tomorrow is $9.04 (+1.18%). The MAX stock price prediction for 2027 estimates an average of $9. The MAX stock prediction for 2030 projects a range of $9–$11.
MediaAlpha, Inc. trades on NYSE under the ticker MAX. The MAX stock outlook for 2027 is broadly positive, supported by a Buy consensus among 56% of covering analysts.
Frequently asked questions
MAX forecast · 8 questionsAccording to 9 Wall Street analysts, the average 12-month MAX price target is $11.25, with a high forecast of $11.50 and a low of $11.00. The median price target is shown in the chart above when available. This implies +25.9% potential upside from the current price of $8.94.
· Analyst data: Financial Modeling Prep (FMP) · S&P Global Market Intelligence · Technical analysis: FMP /historical-price-eod/light · Updated: Hourly (analyst) · Daily (technical)
⚠ This information is provided for informational purposes only and does not constitute investment advice. Short-term and long-term price predictions are algorithmically generated and carry significant uncertainty. Past performance does not guarantee future results. Always conduct your own due diligence before making investment decisions.