The Procter & Gamble Company
The Procter & Gamble Company (PG) Stock Ownership
Institutional vs insider vs public ownership from 13F and float data — top holders, activity, and insider trades below.
SEC 13F · FMP · PG · as of Sep 30, 2025
Ownership Breakdown
3,979
Institutional Holders
▼ 58 vs Q2
$240.41B
Total Inst. Value
▼ $14.62B vs Q2
2.33B
Shares Outstanding
freeFloat 99.82%
1.57B
13F Shares Held
▼ 39.30M vs Q2
Institutional ownership = 13F shares ÷ total outstanding. Insider % = 100 − free float. Public % = free float − institution %. Data: FMP /symbol-positions-summary + /shares-float + SEC EDGAR.
Top Institutional Holders
PG largest shareholders · institutional ownership
Q3 2025 · SEC 13F
Showing top 10 holders
| Holder | Shares | % Owned | Weight | Value | Reported | Change |
|---|---|---|---|---|---|---|
VANGUARD GROUP INC soap, detergents, cleang preparations, perfumes, cosmetics | 234.63M | 9.56% | 9.56% | $36.05T | Nov 7, 2025 | ▲ 1.42M |
BLACKROCK, INC. soap, detergents, cleang preparations, perfumes, cosmetics | 178.66M | 7.28% | 7.28% | $27.45T | Nov 12, 2025 | ▲ 6.58M |
STATE STREET CORP soap, detergents, cleang preparations, perfumes, cosmetics | 100.63M | 4.10% | 4.10% | $15.46T | Nov 14, 2025 | ▲ 370.9K |
GEODE CAPITAL MANAGEMENT, LLC soap, detergents, cleang preparations, perfumes, cosmetics | 60.67M | 2.47% | 2.47% | $9.30T | Nov 12, 2025 | ▲ 1.26M |
MORGAN STANLEY soap, detergents, cleang preparations, perfumes, cosmetics | 51.33M | 2.09% | 2.09% | $7.89T | May 27, 2026 | ▼ 672.5K |
BANK OF AMERICA CORP /DE/ soap, detergents, cleang preparations, perfumes, cosmetics | 29.54M | 1.20% | 1.20% | $4.54T | Feb 3, 2026 | ▼ 1.79M |
NORTHERN TRUST CORP soap, detergents, cleang preparations, perfumes, cosmetics | 28.61M | 1.17% | 1.17% | $4.40T | Nov 14, 2025 | ▼ 339.2K |
PRICE T ROWE ASSOCIATES INC /MD/ soap, detergents, cleang preparations, perfumes, cosmetics | 28.52M | 1.16% | 1.16% | $4.38T | Nov 14, 2025 | ▲ 1.51M |
JPMORGAN CHASE & CO soap, detergents, cleang preparations, perfumes, cosmetics | 24.66M | 1.00% | 1.00% | $3.79T | Nov 26, 2025 | ▲ 174.0K |
FMR LLC soap, detergents, cleang preparations, perfumes, cosmetics | 24.58M | 1.00% | 1.00% | $3.78T | Nov 13, 2025 | ▲ 1.90M |
Data from SEC Form 13F filings. Ownership bar normalised to largest holder. Change flags: isNew / isSoldOut / changeInSharesNumber (FMP extract-analytics/holder).
Institutional Activity
Q3 2025 vs prior quarter
Q3 2025
23
Increased
+21.20M shares0
New Positions
first time holders25
Decreased
−19.26M shares0
Sold Out
fully exitedNet shares change (top 50)
+1.94M
+21.20M / −19.26M
Net new holders
-2
0 new / 0 exited
Based on top 50 institutional holders by position size. Fields: isNew, isSoldOut, changeInSharesNumber (FMP extract-analytics/holder, limit=50).
Insider Buying vs Selling
PG insider trading · insider activity
Source: SEC Form 4
Insiders have been primarily selling shares recently. Selling may be driven by pre-scheduled Rule 10b5-1 plans rather than negative sentiment.
0
Buy transactions
0
Sell transactions
0.00
Buy/Sell ratio
$0M
Total disposed
Recent Insider Transactions
Showing 10 most recent · Common Stock only
| Name · Role | Date | Type | Shares | Price | Value | After Trans. | Filing |
|---|---|---|---|---|---|---|---|
Portman Robert Jones director | Mar 10, 2026 | Award | 49 | — | — | 5.1K | Form 4 ↗ |
Portman Robert Jones director | Mar 10, 2026 | Award | 193 | — | — | 5.2K | Form 4 ↗ |
McEvoy Ashley director | Mar 10, 2026 | Award | 161 | — | — | 5.8K | Form 4 ↗ |
McCarthy Christine M director | Mar 10, 2026 | Award | 209 | — | — | 17.1K | Form 4 ↗ |
Kempczinski Christopher J director | Mar 10, 2026 | Award | 201 | — | — | 11.3K | Form 4 ↗ |
JIMENEZ JOSEPH director | Mar 10, 2026 | Award | 273 | — | — | 36.5K | Form 4 ↗ |
ARNOLD CRAIG director | Mar 10, 2026 | Award | 161 | — | — | 2.6K | Form 4 ↗ |
Francisco Ma. Fatima CEO - Baby, Fem & Family Care | Feb 27, 2026 | Sale | 5,249 | $165.29 | $867.6K | 1.3K | Form 4 ↗ |
Source: /insider-trading/search (FMP stable). Buy/Sell direction: acquisitionOrDisposition A=Buy, D=Sell. RSU vesting (M-Exempt) excluded from sentiment bar. All data from SEC EDGAR public filings.
About institutional & insider ownership
The Procter & Gamble Company (PG) is primarily owned by institutional investors, who hold approximately 67.3% of total shares outstanding. Company insiders own approximately 0.18%, while retail and public investors account for the remaining 32.57%.
The largest institutional shareholder of The Procter & Gamble Company is VANGUARD GROUP INC, holding approximately 234.63 million shares — equal to 9.56% of outstanding shares — as of September 30, 2025.
A total of 3,979 institutional investors currently hold PG stock, with a combined institutional value of approximately $240.41 billion as of the most recent 13F filing period.
Frequently asked questions
PG ownershipThe Procter & Gamble Company (PG) is primarily owned by institutional investors, who hold approximately 67.3% of shares. The largest shareholder is VANGUARD GROUP INC with a 9.56% stake. Company insiders hold 0.18%. Data sourced from SEC Form 13F as of September 30, 2025.