Sonos, Inc.
Sonos, Inc. (SONO) Stock Ownership
Institutional vs insider vs public ownership from 13F and float data — top holders, activity, and insider trades below.
SEC 13F · FMP · SONO · as of Sep 30, 2025
Ownership Breakdown
298
Institutional Holders
▲ 18 vs Q2
$1.73B
Total Inst. Value
▲ $538.85M vs Q2
119.13M
Shares Outstanding
freeFloat 82.97%
109.46M
13F Shares Held
▼ 658,315 vs Q2
Institutional ownership = 13F shares ÷ total outstanding. Insider % = 100 − free float. Public % = free float − institution %. Data: FMP /symbol-positions-summary + /shares-float + SEC EDGAR.
Top Institutional Holders
SONO largest shareholders · institutional ownership
Q3 2025 · SEC 13F
Showing top 10 holders
| Holder | Shares | % Owned | Weight | Value | Reported | Change |
|---|---|---|---|---|---|---|
BLACKROCK, INC. household audio & video equipment | 17.61M | 14.62% | 14.62% | $278.20B | Nov 12, 2025 | ▼ 101.2K |
COLISEUM CAPITAL MANAGEMENT, LLC household audio & video equipment | 14.93M | 12.40% | 12.40% | $235.90B | Nov 14, 2025 | ▲ 1.74M |
VANGUARD GROUP INC household audio & video equipment | 13.73M | 11.40% | 11.40% | $216.94B | Nov 7, 2025 | ▲ 768.8K |
STATE STREET CORP household audio & video equipment | 4.54M | 3.77% | 3.77% | $71.66B | Nov 14, 2025 | ▼ 338 |
JACOBS LEVY EQUITY MANAGEMENT, INC household audio & video equipment | 3.20M | 2.65% | 2.65% | $50.50B | Nov 17, 2025 | ▲ 198.7K |
TRIGRAN INVESTMENTS, INC. household audio & video equipment | 3.00M | 2.49% | 2.49% | $47.44B | Nov 12, 2025 | ▼ 1.40M |
GEODE CAPITAL MANAGEMENT, LLC household audio & video equipment | 2.89M | 2.40% | 2.40% | $45.63B | Nov 12, 2025 | ▲ 1.8K |
ARROWSTREET CAPITAL, LIMITED PARTNERSHIP household audio & video equipment | 2.66M | 2.21% | 2.21% | $42.08B | Nov 13, 2025 | ▲ 2.30M |
DIMENSIONAL FUND ADVISORS LP household audio & video equipment | 2.05M | 1.71% | 1.71% | $32.46B | Nov 12, 2025 | ▼ 164.5K |
DEROY & DEVEREAUX PRIVATE INVESTMENT COUNSEL INC household audio & video equipment | 2.02M | 1.68% | 1.68% | $31.98B | Oct 28, 2025 | ▼ 14.9K |
Data from SEC Form 13F filings. Ownership bar normalised to largest holder. Change flags: isNew / isSoldOut / changeInSharesNumber (FMP extract-analytics/holder).
Institutional Activity
Q3 2025 vs prior quarter
Q3 2025
28
Increased
+10.72M shares1
New Positions
first time holders20
Decreased
−8.78M shares0
Sold Out
fully exitedNet shares change (top 50)
+1.94M
+10.72M / −8.78M
Net new holders
+9
1 new / 0 exited
Based on top 50 institutional holders by position size. Fields: isNew, isSoldOut, changeInSharesNumber (FMP extract-analytics/holder, limit=50).
Insider Buying vs Selling
SONO insider trading · insider activity
Source: SEC Form 4
Insiders have been net buyers of shares recently. Selling may be driven by pre-scheduled Rule 10b5-1 plans rather than negative sentiment.
1
Buy transactions
0
Sell transactions
0.00
Buy/Sell ratio
$0M
Total disposed
Recent Insider Transactions
Showing 10 most recent · Common Stock only
| Name · Role | Date | Type | Shares | Price | Value | After Trans. | Filing |
|---|---|---|---|---|---|---|---|
Lazarus Edward P Chief Legal Officer | May 15, 2026 | Tax Withhold | 18,252 | $14.69 | $268.1K | 475.7K | Form 4 ↗ |
Conrad Thomas Chief Executive Officer | May 15, 2026 | Award | 218,553 | — | — | 545.2K | Form 4 ↗ |
Casey Saori Chief Financial Officer | May 15, 2026 | Tax Withhold | 20,622 | $14.69 | $302.9K | 198.7K | Form 4 ↗ |
Barbieri Frank Chief Operating Officer | May 15, 2026 | Award | 102,447 | — | — | 102.4K | Form 4 ↗ |
Arabia Carmine director | May 6, 2026 | Purchase | 50 | $14.49 | $724.5 | 14.4K | Form 4 ↗ |
Coliseum Capital Management, LLC 10 percent owner | Mar 17, 2026 | Purchase | 125,000 | $13.57 | $1.70M | 18.07M | Form 4 ↗ |
Coliseum Capital Management, LLC 10 percent owner | Mar 16, 2026 | Purchase | 13,920 | $13.25 | $184.4K | 17.95M | Form 4 ↗ |
Coliseum Capital Management, LLC 10 percent owner | Mar 13, 2026 | Purchase | 90,000 | $13.20 | $1.19M | 17.93M | Form 4 ↗ |
Coliseum Capital Management, LLC 10 percent owner | Mar 11, 2026 | Purchase | 180,000 | $14.22 | $2.56M | 17.84M | Form 4 ↗ |
Coliseum Capital Management, LLC 10 percent owner | Mar 10, 2026 | Purchase | 320,000 | $14.19 | $4.54M | 17.66M | Form 4 ↗ |
Source: /insider-trading/search (FMP stable). Buy/Sell direction: acquisitionOrDisposition A=Buy, D=Sell. RSU vesting (M-Exempt) excluded from sentiment bar. All data from SEC EDGAR public filings.
About institutional & insider ownership
Sonos, Inc. (SONO) is primarily owned by institutional investors, who hold approximately 91.9% of total shares outstanding. Company insiders own approximately 17.03%, while retail and public investors account for the remaining 0.00%.
The largest institutional shareholder of Sonos, Inc. is BLACKROCK, INC., holding approximately 17.61 million shares — equal to 14.62% of outstanding shares — as of September 30, 2025.
A total of 298 institutional investors currently hold SONO stock, with a combined institutional value of approximately $1.73 billion as of the most recent 13F filing period.
Frequently asked questions
SONO ownershipSonos, Inc. (SONO) is primarily owned by institutional investors, who hold approximately 91.9% of shares. The largest shareholder is BLACKROCK, INC. with a 14.62% stake. Company insiders hold 17.03%. Data sourced from SEC Form 13F as of September 30, 2025.