Companies: 10,795·Total market cap: $144.5T
Celsius Holdings, Inc.

Celsius Holdings, Inc.

CELHNASDAQConsumer Defensive● Active
$28.00
$-0.13(-0.46%)
Market Cap$7.2B
P/E Ratio
52W High$66.74
52W Low$27.55
Overview

Celsius Holdings, Inc. (CELH) Insider Trading

Form 4 buy vs sell counts, ratio, and sentiment — switch this quarter or last 12 months; chart and transactions below.

SEC EDGAR · FMP · CELH · as of Jun 8, 2026

Activity summary

Buy transactions

5

P-Purchase only

Sell transactions

19

12 Months

Buy/Sell ratio

0.26

Buy/Sell (by trades)

Overall sentiment

BEARISH
↑ Buy 21%Active transactions only · RSU vesting excluded79% Sell ↓

Celsius Holdings, Inc. insiders have been primarily selling shares over the past 12 Months. Selling activity is often driven by pre-scheduled Rule 10b5-1 plans rather than negative sentiment toward the company.

Source: SEC EDGAR · Form 3 & 4 · via Financial Modeling Prep · Buy = P-Purchase only · Sell = S-Sale only

As of Jun 8, 2026

CELH insider buying and selling by quarter

CELH insider selling · CELH insider buying stocks · quarterly insider activity

Total insider buying (incl. awards)Total insider selling
31.8M15.9M0
2025 Q3
2025 Q4
2026 Q1
2026 Q2

Mobile shows last 4Q · Desktop shows full 8Q

Source: SEC EDGAR · Form 3 & 4 · via Financial Modeling Prep · last 8 quarters

As of Jun 8, 2026

Active insiders

Most active in past 12 months · CELH ceo insider trading

Showing all insiders · Click a card to filter the transactions table below

Aggregated from reportingName · top 5 by trade count (12M) · no extra API

Recent insider transactions

CELH executive sell shares · CELH board member insider trading · CELH insider trading SEC filing

Showing 42 most recent · Common Stock · Form 4 only

Scroll horizontally to see all columns

Milmoe William H.

10 percent owner

Other

Date

Jan 16

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

Milmoe William H.

10 percent owner

Other

Date

Jan 20

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

Milmoe William H.

10 percent owner

Other

Date

Jan 21

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Deborah

10 percent owner

Other

Date

Jan 16

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Deborah

10 percent owner

Other

Date

Jan 20

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Deborah

10 percent owner

Other

Date

Jan 21

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Dean

10 percent owner

Other

Date

Jan 16

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Dean

10 percent owner

Other

Date

Jan 20

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Dean

10 percent owner

Other

Date

Jan 21

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

Milmoe William H.

10 percent owner

Other

Date

Jan 13

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

Milmoe William H.

10 percent owner

Other

Date

Jan 14

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

Milmoe William H.

10 percent owner

Other

Date

Jan 15

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Deborah

10 percent owner

Other

Date

Jan 13

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Deborah

10 percent owner

Other

Date

Jan 14

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Deborah

10 percent owner

Other

Date

Jan 15

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Dean

10 percent owner

Other

Date

Jan 13

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Dean

10 percent owner

Other

Date

Jan 14

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Dean

10 percent owner

Other

Date

Jan 15

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

Milmoe William H.

10 percent owner

Other

Date

Jan 8

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

Milmoe William H.

10 percent owner

Other

Date

Jan 9

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

Milmoe William H.

10 percent owner

Other

Date

Jan 12

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Deborah

10 percent owner

Other

Date

Jan 8

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Deborah

10 percent owner

Other

Date

Jan 9

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Deborah

10 percent owner

Other

Date

Jan 12

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

DeSantis Dean

10 percent owner

Other

Date

Jan 8

Shares

120,000

Price

$38.79

Value

$4.65M ⚡

View Form 4 on SEC.gov

⚡ = value ≥ $1M · Award/Option price shows — · formType=4 · securityName=Common Stock · url → sec.gov/Archives/edgar

1 / 2

Source: SEC EDGAR · Form 4 filings · ⚡ = value ≥ $1M · Award/Option price shows —

About CELH insider trading

CELH insider trades

Celsius Holdings, Inc. (CELH) insider trading data is sourced from SEC Form 4 filings submitted by corporate insiders, including Milmoe William H. (10 percent owner), DeSantis Deborah (10 percent owner), DeSantis Dean (10 percent owner). Over the past 12 months, 3 insiders have filed transactions with the SEC. CELH insiders have been primarily selling, which may reflect pre-scheduled Rule 10b5-1 plan executions.

For Celsius Holdings, Inc.'s institutional ownership breakdown and insider ownership percentage, see the Ownership tab → Ownership tab →

Buy/Sell signal logic
acquisitionOrDisposition field:
A = Acquisition (buy) · D = Disposition (sell)
RSU vesting (M-Exempt) excluded from sentiment
Form 4SEC filing required within 2 business days of any insider transaction
10b5-1Pre-scheduled trading plan that allows insiders to sell on autopilot
Open MktDirect purchase or sale on the open market (excludes awards, options)

Frequently asked questions

CELH insider trading · 5 questions

The insiders of Celsius Holdings, Inc. (CELH) include executives and directors such as Milmoe William H. (10 percent owner), DeSantis Deborah (10 percent owner), DeSantis Dean (10 percent owner), among others. Over the past 12 months, 3 insiders have filed Form 4 transactions with the SEC. Insider transactions are required to be reported within 2 business days of the trade date.

CELH board member insider tradingwho are CELH insidersCELH insider rosterCelsius Holdings, Inc. executives insider activity

Source: FMP /stable/insider-trading/search · SEC EDGAR Form 3 & 4 · acquisitionOrDisposition A=Buy, D=Sell · RSU vesting (M-Exempt) excluded from sentiment bar · As of Jun 8, 2026