Companies: 10,795·Total market cap: $144.5T
Booking Holdings Inc.

Booking Holdings Inc.

BKNGNASDAQConsumer Cyclical● Active
$165.84
$-1.65(-0.99%)
Market Cap$128.5B
P/E Ratio
52W High$233.5764
52W Low$150.14

Booking Holdings Inc. (BKNG) Stock Forecast & Analyst Price Target

Wall Street consensus, 12-month price targets, model projections, and EPS/revenue estimates — from analyst data and price history.

bkng · stock forecast · 71 analysts (3M) · FMP · updated Jun 8, 2026

Analyst Rating & Consensus

Based on 71 Wall Street analysts in the past 3 months

SellBuy

Buy

71 analysts

consensus

Rating Breakdown

Strong Buy
1
Buy
45
Hold
25
Sell
0
Strong Sell
0
Total: 71 · Buy rate: 64.8%

12-Month Price Target

High

$310

Consensus

$231

+39.1% upside

Low

$175

Median: $220 · Last Close: $165.84

The Booking Holdings Inc. (BKNG) analyst consensus is Buy, based on ratings from 71 Wall Street analysts over the past 3 months. The average 12-month BKNG price target is $230.70, representing +39.1% upside from the current price of $165.84.

12-Month Price Target Forecast

Historical closing prices + analyst 12-month price target forecast cone

Historical priceConsensus $231 (39.1%)

Consensus Target

$230.70

39.1% upside

High Target

$309.84

86.8%

Low Target

$175

5.5%

Current Price

$165.84

as of today

Based on analyst price targets, the BKNG stock price prediction for the next 12 months ranges from $175 to $309.84. The consensus BKNG price forecast of $230.70 implies 39.1% upside from the current price of $165.84.

Short-Term Price Prediction

Algorithmically generated · Updated daily

DatePredicted PriceChange
2026-06-09$169.021.92%

1-day model range: $168.42–$169.61. Peak: $169.61 (+1.92%).

Long-Term Stock Price Prediction

Annual stock price forecast · 2027 / 2028 / 2029 / 2030 / 2031

YearAvg PriceChange
2027$229+37.9%
2028$285+71.8%
2029$330+99.3%
2030$365+120.0%
2031+134.8%
Confidence:Medium

Stock Forecast Based on Technical Analysis

14 TA signals (SMA×6 + EMA×6 + RSI + MACD) · EEAT method transparency

Market Sentiment

BEARISH

Based on 14 technical indicators

21%8%71%
3Buy
1Neutral
10Sell
RSI (14)69.7Neutral
MACDBEARISH

Refreshes daily from EOD close

Moving Averages · BKNG · Jun 8, 2026

Simple Moving Average (SMA)
MA 5$166.91SELL
MA 10$166.46SELL
MA 20$161.94BUY
MA 50$169.89SELL
MA 100$175.43SELL
MA 200$193.34SELL
Current $BKNG · Price above MA = BUY signal
Exponential Moving Average (EMA)
EMA 5$166.42SELL
EMA 10$165.64BUY
EMA 20$165.40BUY
EMA 50$169.05SELL
EMA 100$176.38SELL
EMA 200$185.53SELL
Current $BKNG · Price above MA = BUY signal
How we calculate: Technical sentiment is derived from 14 indicators — SMA(5,10,20,50,100,200), EMA(5,10,20,50,100,200), RSI(14), and MACD(12,26,9) — calculated from historical EOD price data. BUY = current price above MA; SELL = below. 14 TA signals + historical EOD price data · Updated daily. Independent of analyst consensus data. Not investment advice.

Latest Analyst Ratings & Upgrades

Filter:
BTIG2026-05-29
Maintains
BuyBuy
Argus Research2026-04-30
Maintains
BuyBuy
TD Cowen2026-04-29
Maintains
BuyBuy
Barclays2026-04-29
Maintains
OverweightOverweight
DA Davidson2026-04-29
Maintains
BuyBuy
RBC Capital2026-04-29
Maintains
OutperformOutperform
UBS2026-04-29
Maintains
BuyBuy
JP Morgan2026-04-29
Maintains
OverweightOverweight
Oppenheimer2026-04-29
Maintains
OutperformOutperform
Evercore ISI Group2026-04-29
Maintains
OutperformOutperform

Wall Street analysts have recently issued updated ratings on Booking Holdings Inc. (BKNG) stock. Of the recent 647 rating actions, 37 were upgrades and 43 were downgrades. 71 analysts currently cover BKNG.

Analyst Recommendation Trends

Buy ratings11
Hold ratings00
Sell ratings00

BKNG analyst recommendation trends show stable buy-side sentiment over the past 6 months. Buy rating actions changed from 1 to 1 per month.

Financial Forecast: EPS & Revenue Estimates

Revenue This Year

$29.4B

↓ 15.3% YoY

Revenue Next Year

$32.1B

↑ 9.2% YoY

EPS This Year

$10.45

EPS Next Year

$12.33

↑ 17.9% YoY

EPS ForecastReported vs Estimated

Reported EPSHistorical estimateAnalyst forecast (future)

Analysts forecast BKNG EPS of $10.45 for the current fiscal year, based on estimates from 23 analysts. The BKNG revenue forecast is $29.4B for the current year. These are analyst consensus estimates via FMP / S&P Global.

About Forecast & Price Prediction

The BKNG stock forecast is supported by two independent data sources: analyst consensus ratings from 71 Wall Street analysts (S&P Global / FMP), and technical analysis calculated from historical EOD price data. The consensus BKNG price target is $230.70 (+39.1% upside), with an analyst consensus of Buy.

The BKNG short-term stock prediction for tomorrow is $169.02 (+1.92%). The BKNG stock price prediction for 2027 estimates an average of $229. The BKNG stock prediction for 2030 projects a range of $351–$379.

Booking Holdings Inc. trades on NASDAQ under the ticker BKNG. The BKNG stock outlook for 2027 is broadly positive, supported by a Buy consensus among 65% of covering analysts.

FAQ answers synthesize analyst targets, estimates, and on-page model outputs where shown.

Frequently asked questions

BKNG forecast · 8 questions

According to 71 Wall Street analysts, the average 12-month BKNG price target is $230.70, with a high forecast of $309.84 and a low of $175.00. The median price target is shown in the chart above when available. This implies +39.1% potential upside from the current price of $165.84.

BKNG price targetWhat is BKNG price targetBKNG analyst price targetBKNG 12-month target

· Analyst data: Financial Modeling Prep (FMP) · S&P Global Market Intelligence · Technical analysis: FMP /historical-price-eod/light · Updated: Hourly (analyst) · Daily (technical)

⚠ This information is provided for informational purposes only and does not constitute investment advice. Short-term and long-term price predictions are algorithmically generated and carry significant uncertainty. Past performance does not guarantee future results. Always conduct your own due diligence before making investment decisions.