Companies: 10,795·Total market cap: $144.5T
Heartland Financial USA, Inc.

Heartland Financial USA, Inc.

HTLFNASDAQFinancial Services
$64.67
$-1.43(-2.16%)
Market Cap$2.8B
P/E Ratio
52W High$70.27
52W Low$32.035

Heartland Financial USA, Inc. (HTLF) Stock Ownership

Institutional vs insider vs public ownership from 13F and float data — top holders, activity, and insider trades below.

SEC 13F · FMP · HTLF · as of Dec 31, 2024

Ownership Breakdown

Institutions 79.47%
Insiders 1.91%
Public 18.62%

239

Institutional Holders

▲ 19 vs Q3

$2.09B

Total Inst. Value

▲ $208.06M vs Q3

42.90M

Shares Outstanding

freeFloat 98.09%

34.09M

13F Shares Held

▲ 898,878 vs Q3

Institutional ownership = 13F shares ÷ total outstanding. Insider % = 100 − free float. Public % = free float − institution %. Data: FMP /symbol-positions-summary + /shares-float + SEC EDGAR.

Top Institutional Holders

HTLF largest shareholders · institutional ownership

Q4 2024 · SEC 13F

Showing top 10 holders

HolderShares% OwnedWeightValueReportedChange

BLACKROCK, INC.

state commercial banks

3.67M8.24%

8.24%

$225.09BFeb 7, 2025 75.4K

VANGUARD GROUP INC

state commercial banks

3.15M7.08%

7.08%

$193.41BFeb 11, 2025 46.9K

EARNEST PARTNERS LLC

state commercial banks

2.60M5.83%

5.83%

$159.26BFeb 14, 2025 4.0K

DIMENSIONAL FUND ADVISORS LP

state commercial banks

2.49M5.58%

5.58%

$152.40BFeb 13, 2025 33.2K

CHARLES SCHWAB INVESTMENT MANAGEMENT INC

state commercial banks

1.60M3.60%

3.60%

$98.19BFeb 6, 2025 145.3K

STATE STREET CORP

state commercial banks

1.33M2.99%

2.99%

$81.72BFeb 14, 2025 97.7K

FIRST TRUST CAPITAL MANAGEMENT L.P.

state commercial banks

1.18M2.65%

2.65%

$72.44BJul 25, 2025 1.15M

MAGNETAR FINANCIAL LLC

state commercial banks

1.05M2.36%

2.36%

$64.54BFeb 11, 2025 45.7K

HTLF BANK

state commercial banks

1.04M2.33%

2.33%

$63.70BJan 28, 2025 128.1K

GEODE CAPITAL MANAGEMENT, LLC

state commercial banks

1.02M2.29%

2.29%

$62.58BFeb 12, 2025 2.8K

Data from SEC Form 13F filings. Ownership bar normalised to largest holder. Change flags: isNew / isSoldOut / changeInSharesNumber (FMP extract-analytics/holder).

Institutional Activity

Q4 2024 vs prior quarter

Q4 2024

Net institutional sentimentBearish — more selling than buying

23

Increased

+2.71M shares

0

New Positions

first time holders

24

Decreased

−2.04M shares

0

Sold Out

fully exited

Net shares change (top 50)

+668.2K

+2.71M / −2.04M

Net new holders

-1

0 new / 0 exited

Based on top 50 institutional holders by position size. Fields: isNew, isSoldOut, changeInSharesNumber (FMP extract-analytics/holder, limit=50).

Insider Buying vs Selling

HTLF insider trading · insider activity

Source: SEC Form 4

0

Buy transactions

8

Sell transactions

0.00

Buy/Sell ratio

$0M

Total disposed

Recent Insider Transactions

Showing 10 most recent · Common Stock only

Name · RoleDateTypeSharesPriceValueAfter Trans.Filing

Quinn Kevin G

EVP Chief Banking Officer

Jan 31, 2025Award7,5787.6KForm 4 ↗

Quinn Kevin G

EVP Chief Banking Officer

Jan 31, 2025Award3,9263.9KForm 4 ↗

Quinn Kevin G

EVP Chief Banking Officer

Jan 31, 2025D-Return3,548$48.79$173.1K3.5KForm 4 ↗

Quinn Kevin G

EVP Chief Banking Officer

Jan 31, 2025D-Return3,9260Form 4 ↗

Quinn Kevin G

EVP Chief Banking Officer

Jan 31, 2025D-Return7,5780Form 4 ↗

Quinn Kevin G

EVP Chief Banking Officer

Jan 31, 2025D-Return5780Form 4 ↗

Quinn Kevin G

EVP Chief Banking Officer

Jan 31, 2025D-Return1,7450Form 4 ↗

Quinn Kevin G

EVP Chief Banking Officer

Jan 31, 2025D-Return2,6000Form 4 ↗

Quinn Kevin G

EVP Chief Banking Officer

Jan 31, 2025D-Return5,3520Form 4 ↗

Quinn Kevin G

EVP Chief Banking Officer

Jan 31, 2025D-Return3,549$48.79$173.2K0Form 4 ↗

Source: /insider-trading/search (FMP stable). Buy/Sell direction: acquisitionOrDisposition A=Buy, D=Sell. RSU vesting (M-Exempt) excluded from sentiment bar. All data from SEC EDGAR public filings.

About institutional & insider ownership

Heartland Financial USA, Inc. (HTLF) is primarily owned by institutional investors, who hold approximately 79.5% of total shares outstanding. Company insiders own approximately 1.91%, while retail and public investors account for the remaining 18.62%.

The largest institutional shareholder of Heartland Financial USA, Inc. is BLACKROCK, INC., holding approximately 3.67 million shares — equal to 8.24% of outstanding shares — as of December 31, 2024.

A total of 239 institutional investors currently hold HTLF stock, with a combined institutional value of approximately $2.09 billion as of the most recent 13F filing period.

Frequently asked questions

HTLF ownership

Heartland Financial USA, Inc. (HTLF) is primarily owned by institutional investors, who hold approximately 79.5% of shares. The largest shareholder is BLACKROCK, INC. with a 8.24% stake. Company insiders hold 1.91%. Data sourced from SEC Form 13F as of December 31, 2024.

who owns HTLF stockHTLF ownership structureSEC Form 13F institutional holdingsHTLF float vs institutions
Source: FMP · SEC Form 13F · SEC Form 4As of December 31, 2024