Vera Bradley, Inc.
Vera Bradley, Inc. (VRA) Stock Ownership
Institutional vs insider vs public ownership from 13F and float data — top holders, activity, and insider trades below.
SEC 13F · FMP · VRA · as of Sep 30, 2025
Ownership Breakdown
65
Institutional Holders
▼ 14 vs Q2
$28.34M
Total Inst. Value
▼ $8.55M vs Q2
28.44M
Shares Outstanding
freeFloat 64.89%
14.10M
13F Shares Held
▼ 2.60M vs Q2
Institutional ownership = 13F shares ÷ total outstanding. Insider % = 100 − free float. Public % = free float − institution %. Data: FMP /symbol-positions-summary + /shares-float + SEC EDGAR.
Top Institutional Holders
VRA largest shareholders · institutional ownership
Q3 2025 · SEC 13F
Showing top 10 holders
| Holder | Shares | % Owned | Weight | Value | Reported | Change |
|---|---|---|---|---|---|---|
FUND 1 INVESTMENTS, LLC leather & leather products | 2.78M | 9.96% | 9.96% | $5.59B | Nov 14, 2025 | — held |
NOMURA HOLDINGS INC leather & leather products | 1.85M | 6.61% | 6.61% | $3.71B | Nov 14, 2025 | ▲ 243.9K |
DIMENSIONAL FUND ADVISORS LP leather & leather products | 1.34M | 4.81% | 4.81% | $2.70B | Nov 12, 2025 | ▼ 185.9K |
VANGUARD GROUP INC leather & leather products | 1.13M | 4.06% | 4.06% | $2.28B | Nov 7, 2025 | — held |
QUINN OPPORTUNITY PARTNERS LLC leather & leather products | 1.02M | 3.66% | 3.66% | $2.06B | Nov 13, 2025 | ▼ 42.8K |
PEAPOD LANE CAPITAL LLC leather & leather products | 765.4K | 2.74% | 2.74% | $1.54B | Nov 10, 2025 | ▼ 39.9K |
ROYCE & ASSOCIATES LP leather & leather products | 738.1K | 2.64% | 2.64% | $1.48B | Nov 12, 2025 | ▼ 612.5K |
ARROWSTREET CAPITAL, LIMITED PARTNERSHIP leather & leather products | 542.6K | 1.94% | 1.94% | $1.09B | Nov 13, 2025 | ▲ 96.0K |
AMERICAN CENTURY COMPANIES INC leather & leather products | 474.6K | 1.70% | 1.70% | $953.93M | Nov 12, 2025 | ▼ 738 |
BLACKROCK, INC. leather & leather products | 414.0K | 1.48% | 1.48% | $832.24M | Nov 12, 2025 | ▼ 56.7K |
Data from SEC Form 13F filings. Ownership bar normalised to largest holder. Change flags: isNew / isSoldOut / changeInSharesNumber (FMP extract-analytics/holder).
Institutional Activity
Q3 2025 vs prior quarter
Q3 2025
12
Increased
+533.9K shares4
New Positions
first time holders26
Decreased
−1.75M shares0
Sold Out
fully exitedNet shares change (top 50)
1.22M
+533.9K / −1.75M
Net new holders
-10
4 new / 0 exited
Based on top 50 institutional holders by position size. Fields: isNew, isSoldOut, changeInSharesNumber (FMP extract-analytics/holder, limit=50).
Insider Buying vs Selling
VRA insider trading · insider activity
Source: SEC Form 4
Insiders have been net buyers of shares recently. Selling may be driven by pre-scheduled Rule 10b5-1 plans rather than negative sentiment.
2
Buy transactions
2
Sell transactions
1.00
Buy/Sell ratio
$0M
Total disposed
Recent Insider Transactions
Showing 10 most recent · Common Stock only
| Name · Role | Date | Type | Shares | Price | Value | After Trans. | Filing |
|---|---|---|---|---|---|---|---|
Rodriguez Jessica director | Apr 3, 2026 | Award | 25,074 | — | — | 77.7K | Form 4 ↗ |
CASHMAN KRISTINA K director | Apr 3, 2026 | Award | 25,074 | — | — | 111.5K | Form 4 ↗ |
Layding Martin Chief Financial Officer | Jun 12, 2025 | Award | 414,439 | — | — | 414.4K | Form 4 ↗ |
Layding Martin Chief Financial Officer | Apr 3, 2026 | Award | 88,496 | — | — | 502.9K | Form 4 ↗ |
Hall Robert J MEMBER OF A 10% OWNER GROUP | Apr 3, 2026 | Award | 25,074 | — | — | 210.5K | Form 4 ↗ |
Bickley Ian Chief Executive Officer | Mar 12, 2026 | Award | 147,929 | — | — | 989.6K | Form 4 ↗ |
Dely Mark C CHIEF ADMINISTRATIVE OFFICER | Apr 4, 2026 | Tax Withhold | 9,845 | $3.39 | $33.4K | 356.1K | Form 4 ↗ |
Dely Mark C CHIEF ADMINISTRATIVE OFFICER | Apr 5, 2026 | Tax Withhold | 4,174 | $3.39 | $14.1K | 351.9K | Form 4 ↗ |
Tharp Carrie director | Apr 3, 2026 | Award | 25,074 | — | — | 111.5K | Form 4 ↗ |
Paraie Melinda Chief Branding Officer | Apr 3, 2026 | Award | 73,746 | — | — | 343.0K | Form 4 ↗ |
Source: /insider-trading/search (FMP stable). Buy/Sell direction: acquisitionOrDisposition A=Buy, D=Sell. RSU vesting (M-Exempt) excluded from sentiment bar. All data from SEC EDGAR public filings.
About institutional & insider ownership
Vera Bradley, Inc. (VRA) is primarily owned by institutional investors, who hold approximately 49.6% of total shares outstanding. Company insiders own approximately 35.11%, while retail and public investors account for the remaining 15.32%.
The largest institutional shareholder of Vera Bradley, Inc. is FUND 1 INVESTMENTS, LLC, holding approximately 2.78 million shares — equal to 9.96% of outstanding shares — as of September 30, 2025.
A total of 65 institutional investors currently hold VRA stock, with a combined institutional value of approximately $28,336,646 as of the most recent 13F filing period.
Frequently asked questions
VRA ownershipVera Bradley, Inc. (VRA) is primarily owned by institutional investors, who hold approximately 49.6% of shares. The largest shareholder is FUND 1 INVESTMENTS, LLC with a 9.96% stake. Company insiders hold 35.11%. Data sourced from SEC Form 13F as of September 30, 2025.