Ulta Beauty, Inc.
Ulta Beauty, Inc. (ULTA) Stock Ownership
Institutional vs insider vs public ownership from 13F and float data — top holders, activity, and insider trades below.
SEC 13F · FMP · ULTA · as of Sep 30, 2025
Ownership Breakdown
1,119
Institutional Holders
▲ 26 vs Q2
$23.06B
Total Inst. Value
▲ $3.06B vs Q2
42.99M
Shares Outstanding
freeFloat 99.73%
42.29M
13F Shares Held
▼ 538,438 vs Q2
Institutional ownership = 13F shares ÷ total outstanding. Insider % = 100 − free float. Public % = free float − institution %. Data: FMP /symbol-positions-summary + /shares-float + SEC EDGAR.
Top Institutional Holders
ULTA largest shareholders · institutional ownership
Q3 2025 · SEC 13F
Showing top 10 holders
| Holder | Shares | % Owned | Weight | Value | Reported | Change |
|---|---|---|---|---|---|---|
VANGUARD GROUP INC retail-retail stores, nec | 5.35M | 11.91% | 11.91% | $2.93T | Nov 7, 2025 | ▲ 33.7K |
BLACKROCK, INC. retail-retail stores, nec | 3.99M | 8.88% | 8.88% | $2.18T | Nov 12, 2025 | ▼ 87.5K |
STATE STREET CORP retail-retail stores, nec | 1.98M | 4.39% | 4.39% | $1.08T | Nov 14, 2025 | ▲ 44.2K |
SANDERS CAPITAL, LLC retail-retail stores, nec | 1.26M | 2.81% | 2.81% | $690.99B | Nov 13, 2025 | ▲ 103.5K |
MORGAN STANLEY retail-retail stores, nec | 1.26M | 2.80% | 2.80% | $687.47B | May 27, 2026 | ▼ 79.9K |
JPMORGAN CHASE & CO retail-retail stores, nec | 1.22M | 2.72% | 2.72% | $668.96B | Nov 26, 2025 | ▼ 6.4K |
GEODE CAPITAL MANAGEMENT, LLC retail-retail stores, nec | 1.22M | 2.71% | 2.71% | $663.47B | Nov 12, 2025 | ▲ 15.9K |
PRICE T ROWE ASSOCIATES INC /MD/ retail-retail stores, nec | 1.06M | 2.37% | 2.37% | $581.41B | Nov 14, 2025 | ▼ 44.6K |
T. ROWE PRICE INVESTMENT MANAGEMENT, INC. retail-retail stores, nec | 971.8K | 2.16% | 2.16% | $531.31B | Nov 14, 2025 | ▲ 99.6K |
INVESCO LTD. retail-retail stores, nec | 840.4K | 1.87% | 1.87% | $459.48B | Nov 13, 2025 | ▲ 211.5K |
Data from SEC Form 13F filings. Ownership bar normalised to largest holder. Change flags: isNew / isSoldOut / changeInSharesNumber (FMP extract-analytics/holder).
Institutional Activity
Q3 2025 vs prior quarter
Q3 2025
26
Increased
+2.33M shares0
New Positions
first time holders23
Decreased
−1.26M shares0
Sold Out
fully exitedNet shares change (top 50)
+1.07M
+2.33M / −1.26M
Net new holders
+3
0 new / 0 exited
Based on top 50 institutional holders by position size. Fields: isNew, isSoldOut, changeInSharesNumber (FMP extract-analytics/holder, limit=50).
Insider Buying vs Selling
ULTA insider trading · insider activity
Source: SEC Form 4
Insiders have been primarily selling shares recently. Selling may be driven by pre-scheduled Rule 10b5-1 plans rather than negative sentiment.
13
Buy transactions
4
Sell transactions
3.25
Buy/Sell ratio
$0M
Total disposed
Recent Insider Transactions
Showing 10 most recent · Common Stock only
| Name · Role | Date | Type | Shares | Price | Value | After Trans. | Filing |
|---|---|---|---|---|---|---|---|
MRKONIC GEORGE R JR director | Apr 7, 2026 | Sale | 452 | $539.29 | $243.8K | 2.4K | Form 4 ↗ |
Lialios Christopher SVP, Controller (P. Acct Ofc.) | Mar 31, 2026 | Award | 519 | — | — | 3.5K | Form 4 ↗ |
Lialios Christopher SVP, Controller (P. Acct Ofc.) | Mar 31, 2026 | Award | 757 | $522.71 | $395.7K | 757 | Form 4 ↗ |
Steelman Kecia President and CEO | Mar 31, 2026 | Award | 68,000 | $522.71 | $35.54M | 68.0K | Form 4 ↗ |
Steelman Kecia President and CEO | Mar 31, 2026 | Award | 10,889 | — | — | 42.5K | Form 4 ↗ |
Steelman Kecia President and CEO | Mar 31, 2026 | Award | 37,070 | $522.71 | $19.38M | 37.1K | Form 4 ↗ |
Ryan Anita Jane Chief Human Resources Officer | Mar 31, 2026 | Award | 1,443 | — | — | 9.1K | Form 4 ↗ |
Ryan Anita Jane Chief Human Resources Officer | Mar 31, 2026 | Award | 4,912 | $522.71 | $2.57M | 4.9K | Form 4 ↗ |
DelOrefice Christopher Chief Financial Officer | Mar 31, 2026 | Award | 14,363 | $522.71 | $7.51M | 14.4K | Form 4 ↗ |
DelOrefice Christopher Chief Financial Officer | Mar 31, 2026 | Award | 4,219 | — | — | 9.7K | Form 4 ↗ |
Source: /insider-trading/search (FMP stable). Buy/Sell direction: acquisitionOrDisposition A=Buy, D=Sell. RSU vesting (M-Exempt) excluded from sentiment bar. All data from SEC EDGAR public filings.
About institutional & insider ownership
Ulta Beauty, Inc. (ULTA) is primarily owned by institutional investors, who hold approximately 98.4% of total shares outstanding. Company insiders own approximately 0.27%, while retail and public investors account for the remaining 1.35%.
The largest institutional shareholder of Ulta Beauty, Inc. is VANGUARD GROUP INC, holding approximately 5.35 million shares — equal to 11.91% of outstanding shares — as of September 30, 2025.
A total of 1,119 institutional investors currently hold ULTA stock, with a combined institutional value of approximately $23.06 billion as of the most recent 13F filing period.
Frequently asked questions
ULTA ownershipUlta Beauty, Inc. (ULTA) is primarily owned by institutional investors, who hold approximately 98.4% of shares. The largest shareholder is VANGUARD GROUP INC with a 11.91% stake. Company insiders hold 0.27%. Data sourced from SEC Form 13F as of September 30, 2025.